TechSolutions4CUs
This is the official Finopotamus podcast. It focuses on credit unions and how they have leveraged technology to solve problems, enhance the member experience and drive growth. TechSolutions4CUs features working credit union technologists, as well as industry experts from around the globe.
TechSolutions4CUs
Digital Sub-Brands: Bankjoy's Michael Duncan
Growing your credit union has long been an exercise in thinking big. Offer as many products and services as possible. Get as big a charter as possible. Cast as wide a net as possible.
Today, however, more and more credit unions are growing by thinking smaller, launching all-digital sub-brands targeted to very specific market segments.
Our guest today is Michael Duncan, CEO of digital banking provider Bankjoy. The topic is creating niche digital sub-brands and how Bankjoy can help your credit union do just that.
